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Firá, the capital of Santorini, offers a compact yet rich experience for travelers. Visitors can explore the narrow streets lined with whitewashed buildings while taking in the stunning views of the caldera. Not far from the central square, the Archaeological Museum of Thera showcases ancient artifacts that provide insight into the island's history. For those seeking a taste of local culture, the bustling market along the main thoroughfare is ideal, featuring shops that sell handmade crafts and traditional Greek products.