What this place feels like
Expect somewhere polished, trendy and no-frills.
Book Viator ToursExplore the breathtaking Dior flagship store on New Bond Street, London, featuring a dazzling underwater-themed window display adorned with intricate seahorses, vibrant starfish, and delicate coral motifs. This captivating scene melds luxury fashion with whimsical marine artistry, inviting you to dive into an ocean of elegance and creativity amidst London's bustling shopping district. Experience a sensory blend of pastel hues and sparkling textures that enchant sophisticated shoppers and window gazers alike.
Late afternoon for optimal natural light highlighting the window display's details
Most videos filmed Aug–Sep during autumn. September is busy - one of the most popular times to visit.
What this place feels like
Expect somewhere polished, trendy and no-frills.
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Frequently asked questions
Late afternoon for optimal natural light highlighting the window display's details
15–30 minutes
Camera or smartphone for photography, Comfortable urban footwear, Light jacket depending on weather, and Map or app for exploring New Bond Street
Fashion Enthusiasts, Luxury Shoppers, Visual Artists, Tourists, and Urban Explorers
The nearest major airport is London Heathrow Airport (LHR), approximately 40 minutes by taxi or the London Underground.
Stay close by in luxury hotels and boutique guesthouses within Mayfair and Soho, all a short walk from New Bond Street.Book a stay →
Enhance your visit with a stroll through Hyde Park, afternoon tea at a nearby luxury hotel, or an art gallery tour in Mayfair.
Free entry
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