What this place feels like
Expect somewhere photogenic, nature-rich and sociable.
Jurmala Beach
Bask in the radiant summer sunshine at Jurmala Beach, a beloved coastal retreat just outside Riga, Latvia. Soft golden sands stretch along the clear, gently rippling Baltic Sea waters where families, friends, and solo travelers alike delve into refreshing swims, beach strolls, and playful afternoons. The lush green forest and iconic wooden architecture in the background enhance this serene yet vibrant atmosphere — perfect for an unhurried day soaking in nature's warmth and coastal charm. Feel the sun on your skin and the crisp sea breeze on your face as you reconnect with simple joys by the shore. Discover your next soul-refreshing getaway where lightness and laughter meet the timeless beauty of the Baltic coast.
May through September for warm weather and calm sea
Most videos filmed Aug during summer. September is moderate - a good balance of visitors and space.
What this place feels like
Expect somewhere photogenic, nature-rich and sociable.
Frequently asked questions
May through September for warm weather and calm sea
Half day to full day
Swimwear, Sunscreen, Beach towel, Sunglasses, Camera, and Water shoes
Families, Solo Travelers, Couples, Outdoor Enthusiasts, and Nature Lovers
The nearest airport is Riga International Airport (RIX), approximately 25 minutes by car from Jurmala Beach.
Book your stay at charming beachfront hotels, cozy guesthouses, or modern resorts in Jurmala town.Book a stay →
Explore nearby pine forests, visit the Jomas Street promenade for dining and shopping, or unwind at local mineral spas.
Free entry
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One of 127 clips our travelers have filmed in Jūrmala
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