What this place feels like
Strongly branded with very iconic, very social, very urban character.
Heineken Experience
Dive into the rich brewing heritage at the iconic Heineken Experience in Amsterdam. This immersive tour showcases the fascinating process behind the world-famous beer, with gleaming copper brewing vats and expert guides pouring fresh samples. Feel the vibrant energy of the historic brewery's interior as you savor every tasting, surrounded by warm sunlight filtering through stained glass windows. Perfect for beer aficionados and curious travelers alike, this journey blends tradition, craftsmanship, and lively social moments in one unforgettable spot. Discover the magic behind every bottle and let your taste buds explore Amsterdam’s spirited history.
April to September for comfortable weather and longer opening hours
Book with ViatorMost videos filmed Apr–Jul during summer. August is quiet - more local atmosphere, fewer tourists.
Frequently asked questions
April to September for comfortable weather and longer opening hours
1–2 hours
Comfortable walking shoes, Camera or smartphone for photos, Light jacket for indoor cooling, Reusable water bottle, and Cashless payment methods preferred
Beer Enthusiasts, Couples, Groups, Foodies, and History Buffs
The nearest airport is Amsterdam Schiphol Airport (AMS), located approximately 20 minutes by car from central Amsterdam and the Heineken Experience.
Choose from stylish hotels, cozy boutique stays, and canal-side apartments within walking distance of the Heineken Experience.Book a stay →
Combine your brewery tour with visits to the Anne Frank House, Rijksmuseum, or a canal cruise to explore Amsterdam's rich culture and history.
$25-$50
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One of 1.9k clips our travelers have filmed in Amsterdam