What this place feels like
Strongly branded with strongly social, strongly lively, very trendy character.
Heineken Experience
Immerse yourself in the lively and atmospheric world of the Heineken Experience in Amsterdam, where craft beer heritage meets vibrant social energy. Feel the warm glow of neon lights and the buzz of enthusiastic visitors enjoying freshly poured beer in this urban hotspot. Whether you're a craft beer lover, a social adventurer, or someone craving a taste of Amsterdam's spirited nightlife, this experience invites you to savor iconic brews amidst an industrial-chic setting. Raise your glass and toast to unforgettable moments in the heart of Noord-Holland's capital.
Evenings and weekends for a vibrant social atmosphere
Book with ViatorMost videos filmed Apr–Jul during summer. August is quiet - more local atmosphere, fewer tourists.
Frequently asked questions
Evenings and weekends for a vibrant social atmosphere
1–2 hours
Camera or smartphone for photos, Cash or card for purchases, Comfortable shoes for standing, and ID for age verification
Beer Enthusiasts, Couples, Groups of Friends, Nightlife Explorers, and Social Travelers
The nearest airport is Amsterdam Schiphol Airport (AMS), approximately 20 minutes by taxi or train to central Amsterdam.
Stay close by in central Amsterdam's boutique hotels, canal-side apartments, and lively hostels.
Complement your visit with a canal cruise, a stroll through the Jordaan neighborhood, or a museum visit at the Rijksmuseum nearby.
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One of 1.9k clips our travelers have filmed in Amsterdam