What this place feels like
Strongly branded with strongly lively, very iconic, very trendy character.
Broadway, New York
Step into a candy-filled wonderland at M&M's World in the heart of Times Square, New York City. This vibrant and colorful store offers a playful escape bursting with iconic chocolate treats, whimsical merchandising, and joyful crowds. Feel the urban energy, bright lights, and joyful buzz as visitors of all ages explore endless candy varieties, fun souvenirs, and interactive displays in a family-friendly atmosphere. Whether flanked by towering skyscrapers or the iconic M&M’s characters dressed as the Statue of Liberty, this experiential candy store promises pure delight and nostalgic sweetness—a must-visit for travelers craving a taste of New York’s playful pop culture. Don’t miss the chance to immerse yourself in this lively sugar rush and bring home a piece of NYC’s sweetest side.
Weekday mornings or early afternoons for lighter crowds and more relaxed browsing.
Book with ViatorMost videos filmed Feb–Jul during summer. July is busy - one of the most popular times to visit.
Frequently asked questions
Weekday mornings or early afternoons for lighter crowds and more relaxed browsing.
1–2 hours
Comfortable walking shoes, Camera or smartphone for photos, Reusable shopping bag, Cashless payment methods, and Light jacket for air conditioning indoors
Families, Candy Lovers, Tourists, Groups, and Children
The nearest airport is John F. Kennedy International Airport (JFK), approximately a 40-minute drive from DUMBO.
Stay close by in Times Square's world-class hotels, boutique accommodations, or cozy midtown guesthouses.Book a stay →
Explore nearby Broadway shows, visit Rockefeller Center, or take a stroll through Central Park after your candy adventure.Book a tour →
$1-$25
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One of 2.1k clips our travelers have filmed in New York City